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2016 Kia Forte Koup Becomes Custom Mud Bogger

For the 2015 SEMA Show, Kia set out to bring a whole array of unique vehicles to make them stand out amongst the large variety of vehicles that were sure to be on display at this annual event. For one of their display cars, they teamed up with Lux Motorwerks in Keyport, NJ and asked them to transform a 2016 Kia Forte Koup into a custom mud bogger. Mud Bogging s a sport where drivers take their vehicle through trails filled with deep, thick mud, therefore, the vehicle must be high off the ground and come equipped with large, strong, sturdy tires among other customizations. The crew at Lux Motorwerks was more than happy to accept this challenge and they went to work turning this all-new Kia into the ultimate one-of-a-kind mud bogger. A few of the customizations they added to this model include a new midnight blue paint job, red Sparco racing seats, adding a roll cage, and lifting the suspension. Hear all about more of the custom work the group did to this model by watching the video below!  
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Kia reveals first images of all-new Niro Hybrid Utility Vehicle

Teaser Image of Niro Hybrid Utility Vehicle Released By Kia

Next month, Kia plans to introduce the world to the all-new Niro Hybrid Utility Vehicle (HUV) when it makes its world debut at the 2016 Chicago Auto Show. While fans and car enthusiasts alike await the official unveiling of this innovative new vehicle the brand has recently released a new teaser photo that provides a glimpse at what we can expect in terms of the build and design. Overall, Kia was aiming to create a vehicle that would provide customers with many of the traditional elements of an SUV, but with a higher level of luxury in the overall design. A few of the key design and performance features of the Niro include a new downsized gasoline-electric hybrid powertrain that achieves a sub-90 g/km CO2 emissions rating, raised rear haunches, a slimmer character line and rear windows, high-mounted LED taillights, and muscular wheel arches. "Kia Reveals First Images of All-new Niro Hybrid Utility Vehicle." Kia Media. N.p., 11 Jan. 2016. Web. 15 Jan. 2016. <http://www.kiamedia.com/us/en/media/pressreleases/11110/kia-reveals-first-images-of-all-new-niro-hybrid-utility-vehicle2>.

King James Tells The Truth About Being the K900 Luxury Ambassador

Ever since Lebron James (or King James as some refer to him) Tweeted that he was “rolling around” in his K900 and that he loved the car, there has been a flock of naysayers looking to find “The Truth” about the K900 Luxury Ambassador. However, the truth is, James assumed this role in October of 2014, after he reached out to Kia. To prove this, Kia has begun rolling out a multi-platform campaign that addresses Tweets the basketball star received like, “I’ll bet anyone $10,000,000 that LeBron doesn’t roll up to the games in a Kia”, “There’s a thousand percent chance that there’s a zero percent chance that LeBron drives a Kia” and “LeBron drives a Kia like I fly a spaceship.” “The award-winning K900 exemplifies the incredible transformation of the Kia brand, and as a tastemaker who is not afraid to go his own way, LeBron James plays an important role in our efforts to change perception by challenging consumers to discover the new Kia,” said Tim Chaney, vice president of marketing communications, KMA. “LeBron is pushing people to question everything they think they know about our brand, and we could not be more proud of the fact that he can often be seen driving in and around the Cleveland area in a Kia K900.” If you’d like to drive like a king, come into Midwest Kia. You can take the K900 out for a test drive and see exactly why Lebron James said “I was a Kia K900 driver and fan before we decided to become partners, for me, a partnership has to be authentic and real to who I am, and that’s what makes this one so special." "LEBRON JAMES TELLS “THE TRUTH” ABOUT DRIVING HIS KIA K900 LUXURY SEDAN." Http://www.kiamedia.com/. Kia Media, 3 Dec. 2015. Web. 9 Dec. 2015.

“PB&J” - New 2016 Kia Optima Spot

Getting in the “Zone” isn’t easy unless you are Blake Griffin or behind the wheel of the new 2016 Kia Optima. In this latest spot, Blake is calmly making the perfect peanut butter and jelly sandwich when a new Optima driver enters the “Zone”. The driver is confused about his surrounding and asks Griffin for some insight. Blake calmly tells the driver that the Optima delivers a near-perfect driving experience and entry into the “Zone.” Enjoy the video above and then visit us at Midwest Kia for a test drive!