Kia's case is built on longer warranty coverage, aggressive pricing, big-screen technology, strong safety awards, flexible powertrains and compelling head-to-head results across the lineup.
Third-party ratings, rankings and direct comparison results that strengthen the Kia case against Toyota.
Car and Driver currently ranks Telluride #1 among midsize three-row SUVs, ahead of Toyota Grand Highlander at #3.
Car and Driver rates Telluride 9.5/10 versus Grand Highlander 8.5/10.
Car and Driver rates EV9 10/10 and ranks it #1 among electric midsize SUVs; Toyota bZ Woodland is #4 at 8/10.
Car and Driver rates Sorento 8/10 versus Highlander at 7.5/10, with a significantly lower starting price.
Current U.S.-market model years and published information available as of August 2026. The comparisons below intentionally focus on measurable Kia advantages.
10 years / 100,000 miles for eligible original owners, subject to warranty terms.
Toyota's new-vehicle powertrain limited warranty is 5 years / 60,000 miles.
Drive the Kia. Check the features. Then decide which badge earned your business.
Warranties include 10-year/100,000-mile powertrain and 5-year/60,000-mile basic. All warranties and roadside assistance are limited. See retailer for warranty details.