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2016 Kia Optima Named Kelley Blue Book Best Buy

2016 Optima SX 2.0 turbo
  The 2016 Kia Optima was recently recognized as the Best Buy of the Year for midsize sedans by Kelley Blue Book’s KBB.com. The final 12 winners were selected after an extensive evaluation process that was conducted throughout the entire year comparing all of the new vehicle available on the market. Overall, KBB.com tested over 300 new vehicles in order to narrow down the list to the top 12.   “We at Kelley Blue Book named the 2016 Kia Optima the Best Buy in a very crowded and competitive field of midsize cars because its combination of design, features, driving dynamics and value topped the competition,” said Jack R. Nerad, executive editorial director and executive market analyst for Kelley Blue Book’s KBB.com.  “No single attribute set the Optima apart; instead it was the all-new Optima’s combination of high-value elements that prompted us to bestow on it our prestigious Best Buy Award.”If you are interested in taking the 2016 Kia Optima out for a test drive then we invite you to visit us here at Midwest Kia where we serve customers from Wichita, Derby, Hutchinson, Park City, and Newton, KS.Source: http://www.kiamedia.com/us/en/media/pressreleases/10909/2016-kia-optima-earns-kelley-blue-books-kbbcom-best-buy-award
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Find Your Zone Like Blake Griffin in the 2016 Kia Optima

Blake Griffin is back in The Zone with his 2016 Kia Optima. The new ad features Griffin once again in his eternally calm headspace, no matter the intensity of the situation. It’s just like the feeling of cruising through rush hour traffic in the stylish, sporty and tech-laden new Optima you’ll find at your Wichita car dealership: Midwest Kia. Kia had a real winner with last year’s Optima, and you won’t believe how they’ve refined their midsize masterpiece for 2016. Shop our online inventory, use the auto loan calculator to set your budget, and then head into Midwest Kia to test drive this car and get a sense of what Griffin’s Zone is really like. Elevate your Midsize Style Midsize sedans should come without compromise. At some point, we all want a little more driver comfort, more safety, and four doors to fit child seats and passengers with ease. With Kia, trading in that sporty coupe for a midsize sedan means that you truly get more. More safety, more tech, more style, and more performance. That’s how it should be. Available cross-hatched leather seating and modern interior contours give you that riding-in-style swagger other midsize sedans lack. Add to that some snappy tech like in-dash navigation and premium audio and you have a chariot fit for, well, royalty. That’s how you rule your commute, and Midwest Kia is the Wichita car dealership where you take charge. Your Power Car Power suit, power lunch, and now power car with the option of turbo-charged horsepower and all-wheel drive connecting it to the ground. The 2016 Kia Optima offers sporty trims to rival the best in its class, including performance-oriented European sedans. Of course, Kia offers these features in a car that is still recognized as one of the best values on the road. Again—power! Test Drive Blake Griffin Style So get behind the wheel of the car that best illustrates Blake Griffin’s Zone. Remember that we offer an auto loan calculator right here on our website so that you can work the numbers and know your budget before you even arrive. Arriving ready to drive and deal—that’s how you get in your Zone.

The Evolution of Kia: From Humble Beginnings to Automotive Excellence

In the dynamic and ever-evolving world of automotive manufacturing, Kia has emerged as a remarkable success story. From its modest beginnings to its current position as a global automotive powerhouse, Kia's journey has been nothing short of remarkable. In this blog post, we'll take a journey through time, exploring the key milestones and innovations that have contributed to Kia's transformation from a small South Korean automaker to a symbol of automotive excellence. The Early Years: A Humble Start Kia's roots trace back to 1944 when it was initially founded as a manufacturer of steel tubing and bicycle parts. The company transitioned into producing motorcycles and eventually ventured into the world of automobiles in the early 1970s. It wasn't until 1974 that the first Kia-branded vehicle, the Brisa, rolled off the production line. This marked the beginning of Kia's automotive journey. Strategic Alliances: The Turning Point The 1980s saw Kia form strategic alliances with major international automakers, including a partnership with Ford. These alliances provided Kia with access to advanced automotive technology and design expertise. This collaboration marked a significant turning point in Kia's history and set the stage for future growth and innovation. The '90s: A Decade of Expansion and Transformation The 1990s were a transformative period for Kia. During this time, the company began exporting vehicles to the United States and Europe. The Sephia and Sportage were among the first Kia models introduced to the American market, and they gained attention for their affordability and value. Kia's commitment to quality and continuous improvement was evident during this era, as it invested heavily in research and development to enhance its vehicle offerings. New Millennia, New Heights As the new millennium dawned, Kia continued to make strides in the automotive world. The introduction of the Kia Optima and Sorento in the early 2000s showcased the brand's growing focus on design, safety, and performance. Kia's dedication to producing high-quality vehicles was further reinforced by its manufacturing plant in West Point, Georgia, which opened in 2009, signaling Kia's commitment to the American market. Innovation and Sustainability: The Modern Kia In recent years, Kia has become synonymous with innovation and sustainability. The introduction of hybrid and electric vehicles, like the Kia Niro and Kia Soul EV, reflects Kia's commitment to environmental responsibility. These models not only reduce emissions but also offer cutting-edge technology and design. Kia's design philosophy, led by Chief Design Officer Peter Schreyer, has garnered significant attention. The "Tiger Nose" grille and sleek, modern aesthetics have set Kia apart in terms of design, earning the brand numerous awards and accolades. Conclusion: A Legacy of Excellence Kia's evolution from its humble beginnings to its current status as an automotive industry leader is a testament to its dedication to quality, innovation, and customer satisfaction. The brand's journey is marked by key milestones, strategic alliances, and a commitment to excellence that continues to shape the automotive landscape. As Kia continues to innovate and push the boundaries of what's possible in the automotive world, one thing remains clear: Kia's evolution is far from over, and the brand's commitment to automotive excellence remains unwavering.

Protect Yourself and Your Family by Getting Your Car Ready for Winter

If you're living in or traveling to a cold-climate region during winter, you should take measures to keep your vehicle in good condition and stay safe on the road. Extreme cold can pose challenges for your vehicle, while slippery roads and poor visibility can increase your risk of accidents. Follow these tips to protect yourself, your family, and your vehicle this winter. Refill or Replace All Fluids Whether you prefer to do regular maintenance yourself or take your car to an auto shop, it's essential to check your fluid levels. There are basically three types of fluids you need to check: coolant, engine oil, and wiper fluid. Make sure you have the right mixture of antifreeze and water to prevent the fluid in the radiator from freezing. You can find information on the mixture in your owner's manual. Some mechanics recommend using a thinner engine oil if you live in an area where temperatures fall below freezing. However, the best thing to do is to talk to more your regular mechanic or consult your owner's manual. Wiper fluid is often overlooked, but it serves the important purpose of improving visibility on the road. Use freeze-resistant fluid to keep your windshield clean and clear. Check or Replace All Tires Low tire pressure and worn tires can reduce traction on wet and slippery roads. Check the air pressure in your tires and inflate them to the recommended PSI in your owner's manual. If your tires have less than 2/32 inch of tread, it's time to place them. Also, consider snow tires instead of all-season tires if you're residing in a place with a lot of snowfall. Make sure you change all four tires because a mix of winter and summer tires can do damage to your vehicle. Inspect the Battery Cold weather not only makes it harder to start your engine, it also reduces your battery capacity. To ensure that your vehicle will be ready for winter, you need to thoroughly inspect your battery, including its terminals, cables, and fluid. Check the battery terminals for loose connections and the cables for breaks and cracks. You can find out if you have enough battery fluid by opening one or more refill holes. If the fluid level is lower than the bottom of the cap, you need to refill with distilled water. In addition, check the level of charge remaining in your battery. Some batteries come with a built-in hydrometer eye that shows the amount of voltage left in them. If your battery doesn't have this feature, you can use a handheld hydrometer instead. Besides winterizing your vehicle, you should also pack an emergency kit so that you'll always be prepared for unexpected situations. The kit should include road flares, jack, lug wrench, flashlight, first-aid kit, small shovel, ice scraper, extra coolant, leather gloves, blanket, and snacks. Getting your vehicle ready for winter can help you avoid unnecessary hassle and costs and keep you and your family safe on the road.